GOOCHLAND — Citing a need to “reclaim their managerial reputation,” the Goochland United Soccer Association announced Tuesday that they will sue the Georgetown University Student Association for the rights to the highly coveted “GUSA” acronym.
Goochland, a small town outside of Richmond, Virginia, and the home of the Goochland United Soccer Association, has a population of less than 1,000 people, a tight-knit environment and strong identity that President Jim Castaldo feels is under siege by the student government group’s existence.
“We view ourselves as humble, down-to-earth, and hard-working people who don’t take themselves too seriously,” said Castaldo. “So you can see why even the smallest relationship with the members of the Georgetown University Student Association is a major concern for the Goochland soccer community.”
Sentiment aside, Castaldo also believes that the acronym confusion could be jeopardizing his club’s solvency.
“We feel that the application of the GUSA acronym to an organization so different such as the Georgetown University Student Association has adversely affected our business,” said Castaldo. “We estimate a 42% drop in membership just based on the mental association between the two organizations.”
For Georgetown University Student Association Vice President Omika Jikaria, the Goochland lawsuit is less a concern and more an opportunity to strike. An internal committee is already reportedly drafting a retaliatory countersuit.
“We’ve been waiting for this moment for a long time,” Jikaria said. “Most days we have to think of stuff to do, you know, like create tasks. But this? This is the big leagues.”
At press time, Goochland officials were said to be making preparations with an outside legal firm, while the Georgetown University Student Association was reportedly struggling to draft a resolution to find a “pen that works.”